Apply for the 2014 Profiles of Excellence Awards

Click here to apply by Friday, March 14

Gain national recognition

Each year, AAMSE's Profiles of Excellence (PoE) Awards recognize the year's best in medical society management. Apply now for your chance to gain national recognition for your organization's achievements in:

Advocacy  Communications  Education  Membership

Award recipients will be recognized at the 2014 AAMSE Annual Conference*, in Hotline (AAMSE's monthly e-newsletter), through a press release, on social media and in other channels throughout the year.

*Winning organizations each receive one complimentary registration for the 2014 AAMSE Annual Conference (July 30-August 2 in Louisville, KY) where the awards will be presented. 

Share best practices

The PoE Awards are a great opportunity to share your organization's success stories while picking up best practices from other medical societies. All applicants (not limited to winners) will be invited to participate in special PoE breakout sessions at this year's AAMSE Annual Conference where they will present their submissions to their peers. Select submissions will also be shared throughout the year in Hotline and in AAMSE's Management Library.

Contribute as a judge

 

Whether your organization submits an application for an award or not, you can also get involved by serving on the PoE judging panel. Judges will be assigned an award category to review and will score all submissions in that category. 

Judges' scores will be used to determine this year's award recipients. Serving as a judge is a great way to give back to your professional community and recognize your colleagues' accomplishments with minimal time commitment.

Click here to submit your application to serve on the judging panel
by Friday, March 14.

5 Reasons to Attend the AAMSE Annual Conference

Thinking about coming to the 2014 AAMSE Annual Conference? Here are our top 5 reasons that you should attend:

1

The AAMSE Annual Conference is the only conference planned for and by medical society professionals, which means the educational sessions have been handpicked to focus on the most pressing issues relevant to you. 

2

Hear from industry professionals and leading experts as they discuss and share information on topics such as the employed physician trend, how to grow your membership, and how to keep your association relevant in the changing medical landscape.

3

Network with people in your profession who are tackling the same issues and challenges unique to medical society professionals.

4

Experience the world-famous Louisville hospitality while you explore the great attractions, delicious food and history of our host city. 

5

Focus on your professional development. You can earn up to one credit hour for each clock hour of educational sessions at the Annual Conference*, which can be applied to CAE certification or re-certification.

Why are you attending the conference?
Leave a comment and let us know your top reason for joining your colleagues in Louisville! 

Click here to register for the AAMSE Annual Conference. 

 
*As a CAE Approved Provider educational program related to the CAE exam content outline, this program may be applied for credits toward your CAE application or renewal professional development requirements.

Note: This program is not endorsed, accredited, or affiliated with ASAE or the CAE program. Applicants may use any program that meets eligibility requirements in the specific timeframe towards the exam application or renewal. There are no specific individual courses required as part of the applications – selection of eligible education is up to the applicant based on his/her needs.

You may earn on credit hour towads CAE certification or rescertification for each full clock hour, up to a maximum of six hours for each full-day program.  Please note that sessions specific to AAMSE procedures and/or medical topics will not earn credit. All credits are subject to the determination of the CAE program. 

Annual Conference Sponsor Update: Prometheus Research

 

We’d like to thank Prometheus Research for their continued commitment to AAMSE and the 2014 Annual Conference.

Prometheus Research are industry leaders in helping stakeholders turn their data into a value-generating asset. Our RexDB® platform supports the rapidly evolving needs of patient outcomes research, performance and quality improvement initiatives, and regulatory compliance for medical associations. We enable our clients to acquire, centralize, and re-purpose data in a manner that lowers costs, increases efficiency and improves data integrity.

50 Most Influential Physician Executives- 2014 Nominees

Congratulations!

The following AAMSE members and individuals from member organizations have been nominated for Modern Healthcare's recognition program of the 50 Most Influential Physician Executives of 2014:

Place your vote by February 14, 2014 for the most deserving candidates. The rankings will be published in the May 12, 2014 issue of Modern Healthcare.  

Peter Angood
CEO
American College of Physician Executives
Tampa, Fla.

Susan Turney
President and CEO
MGMA                         
Englewood, Colo.

Reid Blackwelder

President
American Academy of Family Physicians
Leawood, Kan.

Mark Chassin 

President and CEO
Joint Commission 
Oakbrook Terrace, Ill.

Ardis Dee Hoven
President
American Medical Association
Chicago

John Gordon Harold
President
American College of Cardiology
Washington

James Madara
Executive vice president and CEO
American Medical Association
Chicago

Richard Migliori
Executive vice president, medical affairs and chief medical officer
UnitedHealth Group
Minnetonka, Minn.

Robert Wah
Chief medical officer, Computer Sciences Corp., Falls Church, Va. ;
president-elect, American Medical Association

Laurence Wellikson
CEO
Society of Hospital Medicine
Philadelphia

Click here to view the full list of nominees. 

 

Annual Conference Sponsor Update

We’d like to thank GNP for their continued commitment to AAMSE and the 2014 Annual Conference.

GNP is a leading supplier of conference bags, eco-friendly branded gear, lanyards, promotional products and other meeting supplies. Our Factory Direct Programs and Exclusive Products provide exceptional values not available from our competitors.  26 years of experience assisting associations nationwide.  Visit brandedgear.com or call (800) 401-6000 for a FREE catalog. 

Annual Conference Exhibitor Update

We'd like to thank Avectra, an abila company for their continued commitment to AAMSE and the 2014 Annual Conference.

Learn more at their booth at the Annual Conference or at http://www.avectra.com/.

Take the Words Right Out of Their Mouth

Sheri Jacobs, CAE

Visit Sheri's blog at www.avenuemgroup.com

 

A few years ago, I facilitated a marketing workshop in Wausau, WI. The workshop began at 9:00 AM. For most of the attendees, it was a three to four-hour drive from their homes. Some had stayed in the hotel the night before but many woke up early and drove to the conference the same day. 

When my session ended, a woman came up to me and said that the conference was worth getting up at 5:00 AM and driving halfway across the state to attend. 

Imagine if the conference sponsor incorporated this into their marketing message: We host educational programs that are worth getting up at 5:00 AM and driving halfway across the state to attend.

Testimonials have long been a part of many associations' membership recruitment efforts. They appear on brochures and websites and are sometimes included in direct mail or email campaigns. 

Unfortunately, they rarely feel authentic. And they often include very generic references rather than specific examples. 

If you want to prove to members and prospects that your organization can solve its problems, you need to obtain and share authentic testimonials. Your members should relate to the individuals and the words being shared in the story. 

Some common mistakes I've seen include:

• Lack of attribution to a real person. A testimonial from an unnamed source is rarely believable. Most people assume the quote was created by the organization and was never actually spoken by a member of the organization. Testimonials should not be anonymous, or they lack credibility.
• Too much copy. A testimonial that takes more than 15 seconds to read is simply too wordy.
• Using a quote that feels contrived. When an attendee came up to me after one of my workshops, she didn't say: "Thank you for providing professional development and cutting-edge information that will help me succeed back at the office."

If you want to collect and use testimonials, begin by listening to the conversations of your members when they are interacting with each other. Ask members to identify one or two ideas they learned and to share the results from implementing the ideas. 

Create a feedback loop. Don't just collect the information - use it. But make sure you ask for permission.

Excerpted from the new ASAE-Wiley Series book The Art of Membership: How to Attract, Retain, and Cement Member Loyalty, by Sheri Jacobs, CAE. Used with permission of Jossey-Bass Publishers, © 2014. (Available at ASAE Bookstore, Amazon and Barnes and Noble).

We want to hear from you!

Has your organization been successful using member testimonials? Leave a comment and share your tips!